Charles Darwin once wrote about a basic concept: Adapt or Die. In 2007, Apple released the first iPhone, which forever changed the way we communicate. Normally, connecting these dots to the accounting world wouldn’t make much sense — however, to us, it made perfect sense. Immediately, we believed the iPhone would revolutionize entire industries, including the entire accounting landscape. What if you really could run a company from anywhere in the world using a device small enough to hold in your hand? We decided then — either adapt to this rapidly changing world or risk fading into irrelevance. What we realized is that there was a hole in the industry for small and large businesses alike. What if we could expand on this technology and turn your accounting department into a proactive tool to drive more business?